{"product_id":"blue-ocean-strategy-blue-ocean-strategy-reader-by-w-chan-kim-renee-mauborgne-2-books-combo","title":"Blue Ocean Strategy + Blue Ocean Strategy Reader by W. Chan Kim \u0026 Renée Mauborgne | 2 Books Combo","description":"\u003cp\u003e\u003cspan\u003eExplore powerful ideas on business strategy, innovation, and creating uncontested market opportunities with this \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e2-book Blue Ocean Strategy combo\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e by \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eW. Chan Kim and Renée Mauborgne\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis combo includes:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBlue Ocean Strategy\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Learn how businesses can move beyond intense competition by creating new market spaces, delivering value innovation, and making competition less relevant.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eBlue Ocean Strategy Reader\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – A collection of influential articles and strategic insights from the authors of \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eBlue Ocean Strategy\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e, covering concepts such as Blue Ocean Leadership and Red Ocean Traps.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eThis set is ideal for \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eentrepreneurs, business owners, managers, MBA students, marketers, startup founders, and readers interested in business strategy and innovation\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eCombo Includes:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 2 Books\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eAuthors:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e W. Chan Kim \u0026amp; Renée Mauborgne\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eLanguage:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e English\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eCategory:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Business, Management \u0026amp; Strategy\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eFormat:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Paperback \/ Book Set\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA valuable collection for anyone looking to understand \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ecompetitive strategy, market innovation, leadership, and sustainable business growth\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e","brand":"PustakCafe","offers":[{"title":"New","offer_id":67702553739586,"sku":null,"price":499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0840\/8245\/8946\/files\/Blue_Ocean_Strategy_Blue_Ocean_Strategy_Reader_by_W._Chan_Kim_Ren_e_Mauborgne.png?v=1791643906","url":"https:\/\/pustakcafe.com\/products\/blue-ocean-strategy-blue-ocean-strategy-reader-by-w-chan-kim-renee-mauborgne-2-books-combo","provider":"PustakCafe","version":"1.0","type":"link"}